Best Practices for TCPA Compliance and Data Privacy: What Every Marketer Needs to Know
As technology advances, so does abuse. And with abuse comes increased regulation and threats of litigation. When you choose to leverage the full capabilities of marketing technology, you open yourself up to both rewards and massive risk. More and more, the responsibility of understanding and following regulations is falling on the shoulders of marketers.
In this session, you will learn how to successfully manage campaigns while also implementing best practices in compliance and data privacy.
After this session, you’ll be able to:
- Follow best practices in compliance and data privacy while maximizing campaign success
- Avoid common traps to protect yourself and your company from risk and litigation
- Identify the critical trends around TCPA compliance and data privacy that every marketer needs to know